Although the resort of BRODICK (from the Norse breidr vik , "broad bay") is a place of only moderate charm, it does at least have a grand setting in a wide, sandy bay set against a backdrop of granite mountains. Its development as a tourist resort was held back for a long time by its elitist owners, the dukes of Hamilton, though nowadays, as the island's capital and main communication hub, Brodick is by far the busiest town on Arran.

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